The Caithness Business Index has posted the following article:

Your Brain Can Reveal If You're Rightwing - Plus Three Other Things It Tells Us About Your Politics

A few years ago, the leader of Mexico's PRI party told the New York Times that he, "would stick to tried and trusted campaign tools, like polls and political intuition", and rely on "the old-fashioned way" to win the country's election. His party had been caught using neuroscience to gauge voters' opinions about their candidate for the presidency and the party was embarrassed. [Read Full Article]