NewsBot
27-Aug-14, 21:10
The Caithness Business Index (http://www.caithness-business.co.uk) has posted the following article:
Four in Ten More Likely to Bank With a New Entrant Than a Year Ago
- Consumers would trust supermarket brands such as Waitrose (45%), Morrisons (18%) and Aldi (12%) to do their banking[1] - Three quarters (77%) would trust John Lewis to manage their money[1]while three in ten (30%) would opt for Debenhams (30%) and a quarter (27%) would pick House of Fraser[1] - Consumers are most likely to pick a bank based on how financially secure it is (87%), its reputation (86%), and competitiveness of interest rates (85%)[2] - While 88% regard online banking as essential, nearly two thirds (62%) place an importance on telephone banking, and 45% value mobile banking. - A quarter (23%) say new entrants have learned from the mistakes of traditional banks and offer better value for money (15%). [Read Full Article (http://www.caithness-business.co.uk/article.php?id=5271)]
Four in Ten More Likely to Bank With a New Entrant Than a Year Ago
- Consumers would trust supermarket brands such as Waitrose (45%), Morrisons (18%) and Aldi (12%) to do their banking[1] - Three quarters (77%) would trust John Lewis to manage their money[1]while three in ten (30%) would opt for Debenhams (30%) and a quarter (27%) would pick House of Fraser[1] - Consumers are most likely to pick a bank based on how financially secure it is (87%), its reputation (86%), and competitiveness of interest rates (85%)[2] - While 88% regard online banking as essential, nearly two thirds (62%) place an importance on telephone banking, and 45% value mobile banking. - A quarter (23%) say new entrants have learned from the mistakes of traditional banks and offer better value for money (15%). [Read Full Article (http://www.caithness-business.co.uk/article.php?id=5271)]